Hospitality
Grand Harbor Hotel
The Challenge
The hotel's marketing budget was inefficiently spent on broad PPC campaigns with a low return on investment. They lacked clear insights into their customer acquisition channels.
Our Solution
We implemented a sophisticated analytics and tracking system to understand the customer journey. We then restructured their Google Ads and social media ad campaigns, focusing on high-intent keywords, remarketing, and lookalike audiences based on their most valuable guests.
Results
Our data-first approach transformed their marketing from a cost center into a predictable revenue driver.
- Return on Ad Spend (ROAS)+40%
- RevPAR Increase+15%
- Marketing Budget Efficiency+25%